Image for post
Image for post

What’s New In Search Marketing?

How Google’s strategy affects consumers and advertisers.

Advertisers spend huge sums on SEO, PPC, and Content Marketing, but are always at the mercy of Google.

Image for post
Image for post

This presentation aims to analyse the nature of the relationship between Search (PPC/SEO), content, and the customer today, by posing important questions and sharing frameworks to help brands make sense of it all.

Author of the world-famous https://hitech.substack.com/ I used to be with it, but then they changed what ‘it’ was.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store